The Individual Object 101: Privacy & Consent Management

As of the Spring ’18 release, Salesforce is offering the Individual Object—a new object that allows you to better accommodate privacy preferences and consent regarding personal information, helping address concerns like GDPR and CCPA. Follow these steps to implement the Individual Object in your organization.

  • Discover and manage the personal information being stored or processed inside your Salesforce org.
  • Provide effective support for Individual rights and controls (e.g. Data Subject Requests, Right to be Forgotten, Portability, etc.).
  • Quickly and easily understand which users have what level of access to specific records and why, including the ability to view field level access